Does anyone have any actual statistics on how much faster a home sells if it is professionally staged vs staged by the homeowner or vacant?

(0) | asked by: Owen Riess | share | 3 weeks ago | Report
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answer by Jon Drews   |   Visit My Website   |   Contact Me
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If I am understanding the question - are you asking for statistics of a staged occupied property (by professional or homeowner) vs. a vacant (cleared of all personal effects) property? I always recommend staging - even of a vacant property but I'll hold off on providing statistics until I'm clear on your question. Thanks!
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1 week ago  |   Report   |   share
answer by Christopher Block   |   Visit My Website   |   Contact Me
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I think you can find statistics, but in my professional opinion they are meaningless from a practical standpoint as a listing agent. Most of the things a seller has to do is universal. De-clutter the home, clean the heck out of it to make the home shine, and make sure the lighting is good for showings. For some of my sellers I bring on a staging consultant. She gives them ideas of cheap artwork or very minor items to add into the existing home for a good touch. I walk into a lot of homes that don't even have the basics. But 7% increase by just doing that, and on top 100 day cut on DOM? I don't think so. For marketing it still comes down to objections and features of the home. I can stage a home, but if there is a lot of deferred maintenance it is going to have little impact. It also does not make sense to have a seller stage their home, and then the agent does not get professional photos done. Where I see staging the most powerful is in 100% move-in ready homes then where the "stuff" inside is actually hurting sales price. At the end of the day remove the objections and highlight the features period. That is marketing 101.
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1 week ago  |   Report   |   share
answer by Thomas Simonsen   |   Visit My Website   |   Contact Me
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Nader has the correct statistics. From a professional's viewpoint I have found that a staged home helps a buyer visualize the space. Most buyers have a hard time getting a "picture" of how a house could look. Homeowners tend to ahve so much personal items that a buyer winds up looking at the picture and specific items and less on the house. A stager brings the "house" into focus. Can a seller have it staged by themselves. Yes, they need to do a little research and hopefully have a decoraters touch. If they do not have that ability and the advice of a good Realtor then hiring it staged is a wise choice.
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3 weeks ago  |   Report   |   share
answer by Nader Mokri   |   Visit My Website   |   Contact Me
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According to the International Association of home stagers, staging your home can increase your sale price by an extra seven percent and makes it move up to 100 days faster.
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3 weeks ago  |   Report   |   share
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