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Why Live in Baraboo

Baraboo, Wisconsin, known as "Circus City," has a rich history tied to the Ringling Brothers Circus, which used the city for its winter quarters from 1884 to 1918. This legacy is preserved through historic buildings and museums, including Circus World, which spans over 50 acres. Baraboo is located 46 miles north of Madison and is close to Devil’s Lake State Park, just 5 miles away, and Wisconsin Dells, 10 miles away, offering numerous attractions. The city features a mix of ranch-style and Colonial Revival homes built in the early 1900s, alongside modern homes, condos, and townhomes. The Baraboo School District has a high rating, contributing to the city's appeal for families. Downtown Baraboo is vibrant, with local shops, cafes, and small breweries like AL. Ringling Brewing Company. The city hosts annual events such as Brew Ha Ha and fairs on the square, fostering a strong community spirit. Baraboo's Riverwalk offers 3 miles of paved trails along the Baraboo River, connecting several parks. While crime rates are generally lower than national averages, occasional spikes do occur. Environmental risks include potential flooding and moderate wildfire risk, though the air quality is notably high. Baraboo's infrastructure includes sidewalks, wide streets, and nearby interstate access, with the Dane County Regional Airport 45 miles south for commercial flights.

Frequently Asked Questions

How much does it cost to rent a home in Baraboo, WI?
The median rent for a home in Baraboo, WI is $1,350 per month, though prices vary by neighborhood, size, and property type. As of June 2026, condos tend to be the most affordable option while single-family homes are currently more expensive.
How much do you need to make to afford rent in Baraboo, WI?
To comfortably afford the median rent in Baraboo, WI, a household needs to earn roughly $54,000 per year. This is based on the common guideline that households should spend no more than 30% of gross income on housing. Most landlords require monthly household income of at least 3x the monthly rent, and with a median rent of $1,350 per month in Baraboo, WI, renters typically need to show $4,050 per month in gross income to qualify. Actual affordability will vary depending on household debts, other living expenses, and overall budget.
Is it more affordable to rent or buy in Baraboo, WI?
In Baraboo, WI, the price-to-rent ratio is 16.4, which generally favors renting. This ratio divides the median home price by the annual median rent: below 15 typically favors buying, 15 to 20 is balanced, and above 20 typically favors renting. Your finances, how long you plan to stay, and costs like mortgage rates, taxes, and maintenance all factor into the decision.

Rental Trends in Baraboo, WI

Rental Home Trends

Median Rent
$1,350
Median Single Family Home Rent
$1,700
Median Condo Rent
$1,088
How to Rent a Home