Jaquetta Gooden

Jaquetta Gooden is a REALTOR® and founder of Gooden Signature Realty, backed by Keller Williams Realty of the Palm Beaches, serving buyers, sellers, and investors throughout the South Florida market. A retired United States Army Veteran, Jaquetta built her professional foundation on integrity and disciplined service — values that continue to guide every client relationship and transaction she undertakes.

Before entering real estate, Jaquetta spent more than two decades as a Senior Corporate Communications and Public Relations Executive, rising to Director-level roles across the B2B, Health Tech, and Public Sector industries. That career sharpened her expertise in high-stakes negotiation, brand positioning, crisis communications, and strategic messaging — skills she now applies directly to her clients' advantage. She holds an Accreditation in Public Relations (APR) and a Bachelor's degree in Communications and Public Relations from Thomas Edison State College.

Jaquetta approaches real estate as fundamentally a communications business. For sellers, she crafts compelling marketing narratives that position properties to stand out in a competitive market. For buyers, she leverages her negotiation experience to secure the most favorable terms possible. Whether guiding a family toward resort-style living or helping an investor grow their portfolio, Jaquetta's mission-first mindset ensures every client feels informed, protected, and prioritized from the first conversation through closing.