
RE/MAX Direct

77
Closed Sales
$35.5M
Total Value
$162K - $2.1M
Price Range
$461K
Average Price
Prior 5 years
About Gloria
Buying or selling a home is personal — and it deserves clear strategy, strong advocacy, and calm guidance. I’ve been a full-time real estate professional since 2004, helping buyers, sellers, and relocations navigate the Parkland, Coconut Creek, and Coral Springs markets with confidence.
My background in media and marketing, combined with deep local knowledge, allows me to price homes strategically, market them effectively, and negotiate fiercely on behalf of my clients. I’m ePro certified, which means I stay ahead of the technology and tools that give my clients an edge in today’s market.
Clients often describe me as loyal, direct, and highly protective of their interests. My role is to simplify the process, set honest expectations, and ensure you make informed decisions — whether you’re purchasing your first home, moving up, downsizing, or relocating.
Specialties:
• Buyer & seller representation
• Strategic pricing & negotiation
• Relocation & lifestyle moves
• Tech-forward marketing
Serving Parkland, Coconut Creek & Coral Springs
Message me here on Homes.com to start with a clear game plan.
My background in media and marketing, combined with deep local knowledge, allows me to price homes strategically, market them effectively, and negotiate fiercely on behalf of my clients. I’m ePro certified, which means I stay ahead of the technology and tools that give my clients an edge in today’s market.
Clients often describe me as loyal, direct, and highly protective of their interests. My role is to simplify the process, set honest expectations, and ensure you make informed decisions — whether you’re purchasing your first home, moving up, downsizing, or relocating.
Specialties:
• Buyer & seller representation
• Strategic pricing & negotiation
• Relocation & lifestyle moves
• Tech-forward marketing
Serving Parkland, Coconut Creek & Coral Springs
Message me here on Homes.com to start with a clear game plan.
Home Types:
House, Townhouse, Condo, Multifamily
Languages Spoken:
English, Spanish
Years of Experience:
24
Education:
University of California, Santa Barbara & University in Madrid, Spain- Bachelor of Arts degrees in History and Hispanic Civilization
Transaction History
- 1 Year
- 2 Year
- 5 Year
Areas Gloria is Experienced In
Gloria's Listings and Deals
Gloria's Active Listings
Recently Sold
Awards and Designations
- Platinum Award Executive Award 100% Club
- NAR - National Association of Realtors
- CIPS - Certified International Property Specialist
- ABR - Accredited Buyer Representative
- CLHMS - Certified Luxury Home Marketing Specialist
- e–PRO - Internet Professional
- MRP - Military Relocation Professional
- RENE - Real Estate Negotiation Expert
- SRES - SRES®, Seniors Real Estate Specialist
- SRS - Seller Representative Specialist
Other Experience
First Time Homebuyers, Investments, Veteran's Programs, Senior Communities, Luxury Homes, New Construction, Distressed Properties, Foreclosures
Gloria's Reviews
1/7/23Lolo Sharon
Gloria Martinez Heck is awesome.She is knowledgeable, she is committed and she is tenacious.She is your realtor for life.Would not work with anyone else in the Property Biz.
12/8/22L Beltran
It was a great experience working with Gloria. Extensive knowledge, good advice, personable and a stress free experience: who could ask for anything more in an agent! Thank you Gloria!
12/7/22Patricia Mercurio
We had an incredible experience with Gloria from the very start to the unexpected extremely quick sale of our home, which Gloria anticipated for us! She is the utmost professional! Every step of our process was managed expertly. We highly recommend Gloria.
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