Kenneth Reed

Ken has over 20 years in the Mortgage Industry with four of them served in a Management capacity as a Mortgage Broker. Ken has established a solid foundation of repeat customers, and referral business. His network of Real Estate Professionals has positioned him for success in markets throughout San Diego County and has allowed his clients the benefits of his professional relationships.

Ken has a passion for providing exceptional customer service and takes time to understand his client's needs. His greatest professional assets have been his relationship management and critical thinking skills. With genuine caring, honesty, and diligence, he understands that every client's needs are different, as are their wants. His goal is to apply not only his experience as a Direct Lender but also the experience he has as a Broker. Having worked in both capacities gives Ken a vast knowledge of the industry. Whether it is Conventional, FHA, VA, Commercial, and even Privately Funded financing, Ken can always lead his clients in the right direction.