With over 38 years of real estate experience, Alex Horowitz has built a reputation as one of North Orange County’s most trusted real estate professionals. After moving with his family to Brea in 1978, Alex built his life around the community he proudly calls home. Since beginning his real estate career in 1988, real estate has been Alex’s life’s work and only profession.
Throughout his career, Alex has helped generations of families, homeowners, and investors successfully buy, sell, and invest in real estate while generating over $1 billion in career sales. In 2025, Alex was honored with Coldwell Banker’s Society of Excellence recognition, placing him among the top 1% of agents in the Coldwell Banker network worldwide.
As Owner and President of Coldwell Banker Diamond, Alex specializes in residential real estate throughout North Orange County, including Brea, Yorba Linda, Placentia, La Habra, and Fullerton.
What truly sets Alex apart is his ability to guide clients from start to finish. With extensive knowledge in construction, remodeling, home preparation, pricing strategy, innovative marketing, and expert negotiation, Alex helps sellers maximize value, strategically prepare their homes, and achieve top dollar.
Through his White Glove Concierge Service, VIP Seller Service, proprietary 7 Step Property Certification Plan, and Complimentary In House Staging, Alex and his team deliver a seamless client experience built on trust, relationships, and results.
“Success, One Family at a Time.”
California DRE# 00983521
Home Types:
Commercial, House, Condo, Townhouse, Lot/Land, Co-op, Manufactured, MultiFamily
Years of Experience:
38
