Ronald Esche

Ronald Esche is a seasoned Real Estate Broker and the Owner of RAE PROPERTIES, bringing over 36 years of experience to buyers and sellers throughout Santa Cruz County and across California. With more than $45 million in career sales, Ronald has built a reputation for integrity, in-depth market knowledge, and an unwavering commitment to client success.

At the core of Ronald’s approach is a powerful combination of cutting-edge tools and hands-on service. Leveraging Customer Relationship Management (CRM) systems, enhanced Multiple Listing Services (MLS), and targeted social media marketing, Ronald ensures your property gets maximum exposure—locally, regionally, and globally. His mission: to attract as many qualified buyers as possible, virtually and physically, until your property is SOLD.

Ronald’s service-focused strategy includes:
• Communicating the results of all marketing activities clearly and consistently.
• Helping you secure top-dollar offers with the least amount of stress.
• Continuously innovating to find the best possible methods of
property exposure.
• Executing a detailed Plan of Action marketing plan tailored to your
property.

Beyond his professional achievements, Ronald has a deep-rooted connection to his community. Alongside his wife Katie, he has played a vital role in local schools and youth development—coaching teams of all age groups, serving as President and Vice President of community clubs, organizing fundraisers, supporting senior events, and actively participating in various community committees.

Ronald has a dedicated team and affiliates at RAE PROPERTIES, offering full-spectrum guidance and personalized service in every stage of the real estate journey. Whether you're buying, selling, or exploring your options, Ronald is a real estate transitional housing expert ready to help you navigate the market with confidence and care.