When it comes to real estate, Tony Florez doesn’t just close deals he delivers results with precision, passion, and purpose. With over 16 years of experience and a relentless drive to exceed expectations, Tony offers clients a level of personal service and expertise that’s simply unmatched.
A master negotiator and strategic thinker, Tony goes far beyond what most agents would ever consider. From the first meeting to the final signature, he is hands-on, deeply involved, and laser-focused on your success. Every client receives Tony’s full attention, unwavering advocacy, and tailored guidance on all critical matters throughout the transaction. He doesn’t just keep you informed he makes sure you’re empowered every step of the way.
That level of care doesn’t go unnoticed:
“My experience with Tony was the best! Tony is indeed extremely experienced in the selling process, and I am forever indebted to him for the professionalism and skill he demonstrated all along the way. If you are considering selling, I cannot encourage you enough to contact Tony... you will be so glad you did!” —Mary McDonald, 1241 Roots Way, Rancho Mission Viejo
Clients like Mary aren’t just satisfied they’re inspired to share their experience. That’s because Tony consistently delivers a high-touch, high-performance approach that gets real results.
Backed by 40+ years of business leadership and marketing expertise, Tony brings powerful negotiation skills, smart strategies, and a relentless drive to win for his clients. Before transitioning into real estate full time 16 years ago, he was recognized by CBS as one of Southern California’s top photographers. His world-traveling career in visual storytelling now gives his listings an edge with stunning photography and marketing that commands attention.
As part of Coldwell Banker Realty, the #1 office in North America Tony offers his clients global exposure with boutique-level service. Whether you’re buying, selling, or investing, you’ll benefit from his unique blend of creativity, commitment, and results-driven strategy.