Troy Dunson is a Texas-born real estate professional, veteran, and strategic problem-solver with a passion for building lasting relationships. With 25+ years of experience in global sales, business development, and high-level negotiations, Troy brings a unique mix of strategic thinking, adaptability, and a deep commitment to service into the real estate industry.
His approach is simple: people first, business second. Since 2019, he has successfully helped families buy and sell multi-million dollar homes, purchase condos, and secure leases throughout Lakeway, Bee Cave, Spicewood, and the greater Austin metro area.
Troy’s ability to analyze market conditions, negotiate effectively, and position properties for success has made him a trusted advisor in the industry. In 2020, he was recognized with the RE/MAX Executive Club Award, achieving over $100,000 in gross commissions—a testament to his client dedication, passion, and a results-driven mindset.
Strategic Thinking & Problem-Solving Expertise
Before transitioning into real estate, Troy built a successful career in technical sales, marketing, and product positioning, specializing in identity & access management (IAM), single sign-on (SSO), and multi-factor authentication (MFA). His experience in global sales and corporate negotiations allows him to:
- Develop data-driven strategies for buying and selling homes.
- Negotiate powerfully on behalf of his clients.
- Identify solutions and opportunities others may overlook.
Troy’s past work required him to think ahead, understand client needs, and deliver results in high-stakes environments—all skills he now applies to help his real estate clients make confident, informed decisions.
Commitment to Community & Servant Leadership
Troy is deeply invested in the Lakeway and Austin community—not just as a real estate professional, but as a leader and advocate for its growth. He has served in various leadership roles, including:
- Lakeway City Charter Review Board – Ensuring policies reflect the community’s evolving needs.
- Local Political Organization (Director of Technology & Marketing) – Supporting community initiatives.
- Veteran Nonprofit Leadership – Previously served as Vice-Chairman of the Board for Warrior Companion & Managing Outreach Director for Guardian Outreach Ministry, both nonprofit organizations supporting veterans.
- Local Political Involvement – Assisted multiple candidates in running for Lakeway City Council.
Troy’s Texas roots, military background, nonprofit service, and business acumen make him uniquely positioned to bridge the gap between data-driven strategy and people-first service.
Faith, Integrity & The Power of Relationships
Troy believes that real estate isn’t just about property—it’s about people. His humble, servant-leadership approach is rooted in integrity, gratitude, and a commitment to always doing the right thing.
Whether he’s working with a first-time homebuyer, a seasoned home seller, a veteran utilizing VA benefits, or a luxury client looking for their dream property, Troy ensures the process is smooth, strategic, and stress-free. His reputation is built on:
- Honesty & Transparency – He tells clients what they need to hear, not just what they want to hear.
- A Relationship-First Approach – Every client becomes a connection for life, not just a transaction.
- A Relentless Work Ethic – He goes the extra mile to ensure success, whether buying or selling.
Troy approaches every client relationship with gratitude, humility, and a relentless commitment to service.
