Maiden blends small-town life with billion-dollar data centers
While the small Catawba County town of Maiden has long been an industrial center, this community of almost 4,000 has also spent time and energy on developing a charming downtown, a series of events and several popular attractions.
Established in the late 1800s as a cotton and flour milling town, Maiden was named for either the creek that flows along its northern end or the cane grass that grows along its banks. The community existed quietly for years, but it’s fortunes changed in the 2000s when Apple chose Maiden for a massive billion-dollar data center that has continuously expanded. Microsoft also broke ground on its own data center on the northeastern end of town in 2024.
“It’s a small southern town for sure,” says Michael Morgan, a broker with RE/MAX Executive Realty, who has sold in the area. “People are moving there because it’s a lot of industrial (jobs).”
Multiple housing styles to pick from with a lower price point
The community has a variety of homes styles, including ranch-styles, bungalows and New Traditionals. Homes typically have smaller lots toward the town center, with large oaks and maple trees accenting lawns. Larger properties are located just outside of town. While the median home price is $336,000, options can run from $130,000 to in some cases, more than $1 million. Land is available. Some properties are HOA-controlled.
Maiden’s public school options are well-rated
Students here attend Catawba County Schools, which has an A-minus on Niche. Pupils can start at Maiden Elementary School, rated B. They can continue to A-minus-graded Maiden Middle School. Maiden High School earns a B and offers advanced computer science and chemistry placement courses.
Plenty of green spaces with access to outdoor attractions
Green spaces include Maiden Municipal Park, which features a splash pad, baseball diamonds and a playground. Rosenwald Park also has a playground, a basketball court and a pavilion. The Glen Oaks Golf Club is open to the public and offers a 6,200-yard, par-72 layout. Lake Norman, 12 miles east, is the state's largest man-made lake and has hiking trails, boating and fishing spots.
On Friday and Saturday nights in the fall, all roads lead to the local high school football stadium to cheer on the Maiden High School Blue Devils. The local passion for high school football has led to residents calling Maiden “The Biggest Little Football Town in the World." The community has several annual events, including a Fall Festival with a car show, chili cook-off and rides for children. The community also has a live music series called Jive After Five in front of the town hall. Hickory, 16 miles north, has more events and attractions.
Main Street and Province Mill Road contain most local restaurants
Restaurants are along Main Street and Province Mill Road and include a mix of chain and local spots. The Brookwood Cafe offers breakfast items, sandwiches and salads, while 3 Hermanos Mexican Grill features tacos, burritos and quesadillas. Captain Pete’s Seafood has a wide range of shellfish, along with steaks and specials. Food Lion is on Island Ford Road, while other Dollar and convenience stores are on Main Street. More shopping destinations and big-box retailers are in Hickory.
Weather and environmental risks in Maiden
According to flood maps from the Federal Emergency Management Agency, several areas are at risk of flooding, especially near local creeks. Severe storms and snow can also occur. The Apple data center consumes millions of kilowatts of energy but uses a combination of wind and solar for its power source. The facility did have a chemical leak in 2015, but has not encountered any other issues.
U.S. Highway 321 serves as a significant link to Hickory and Charlotte
U.S. Highway 321 runs west of Maiden and connects to Interstate 40 in Hickory and the Charlotte suburbs. Charlotte Douglass International Airport is 37 miles southeast. Atrium Health’s hospital in Lincolnton is 8 miles south.