A shopping and birding epicenter in the Rio Grande Valley
Though it was founded in 1905, what put the South Texas city of McAllen on the map less than a decade later was its flourishing agricultural industry. McAllen sits in the Rio Grande Valley, whose fertile plains made it a center for farming and where the official state fruit of Texas, the Ruby Red grapefruit, originated in 1929. And while agriculture still plays a large role, one of the main drivers of the city’s economy today is trade with Mexico, just across the Rio Grande via the McAllen–Hidalgo International Bridge. McAllen is also a major retail hub; among its many shopping centers is La Plaza Mall, the largest in the Rio Grande Valley, measuring 1.3 million square feet.
Ecotourism is gaining importance here, too. With over 400 bird species migrating through the area each year, the Rio Grande Valley is a birding mecca, attracting huge numbers of tourists. Several of the parks and nature preserves that make up the World Birding Center are a short drive from McAllen, and the city’s Quinta Mazatlán is another top birding spot. The Rio Grande Valley’s temperate climate also draws a seasonal influx of “Winter Texans” — Texas’ version of snowbirds—who come from as far away as Canada. McAllen has a permanent population of around 145,000 and is the second-largest city in the Rio Grande Valley to Brownsville, which has about 185,000 residents.
Quinta Mazatlan is a tropical garden featuring over 250 bird species located in McAllen.
Mercado Food Hall located in the McAllen city consists of over 100+ independent businesses.
Synergo is a tea and herb based business located in the city of McAllen.
Locals frequent Firemen's Park in McAllen for picnics or fishing.
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North and South McAllen offer differing lifestyles and price ranges
In 2024, the median price for a single-family home in McAllen was $295,000, compared to the state’s median price of $340,000, according to The Texas Real Estate Research Center. Gema Hernandez, a broker with Fox Real Estate Pros, says that McAllen is very developed in comparison to neighboring Rio Grande Valley cities like Edinburg. Newer residential developments were mostly built within the last 10 years, like those in bustling South McAllen, near La Plaza Mall and Interstate 2. Those interested in a less densely populated area of town look to North McAllen neighborhoods like Tres Lagos and Los Lagos, which sit closer to Edinburg. These planned communities offer their own restaurants, events, clubs and golf courses. “In neighborhoods like Los Lagos, you have lower middle income and then you have the nice $2 million houses and above,” Hernandez says. “It’s a little bit of everything.”
Various ranch and modern style homes can be found throughout the city of McAllen.
Newer three bedroom modern brick style homes can be found in north Mcallen.
McAllen has plenty of spanish style homes with lush trees near the downtown area.
Various craftsman to contemporary style homes can be found in central McAllen.
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Investments are on the horizon for McAllen
The city plans to evolve current beautification initiatives already in place to improve the overall quality of life for residents. “Environmental sustainability is important to McAllen,” says Alejandro Rios, a representative of Visit McAllen. “We launched McAllen Shines to help keep our public spaces free of litter. We have an event, Texas Recycles Day, to encourage recycling efforts, as well. We want to provide grants to help empower homebuyers to maintain their personal properties, too.”
Refresh5050 is another improvement project that provides qualifying businesses with a matching grant of up to $15,000 for storefront revitalization. “We really want to build that spirit of the community. We want to make sure that they have the help and resources they need,” Rios says.
McAllen is considered the most populous city in Hidalgo County Texas.
Gravel walking trails lined with palm trees are a common sight throughout the McAllen area.
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McAllen’s parks and area preserves
The city’s 1,042 acres of green space include McAllen Nature Center, with forest trails and local wildlife, and the Quinta Mazatlán, an exotic bird sanctuary on the grounds of a preserved mansion. Approximately $30 million is being allocated towards the development of a 14-acre urban ecology center at Quinta Mazatlán, which is slated to open in 2026, in partnership with the University of Texas. The city of McAllen has several public aquatic facilities, including pools, splash pads and interactive fountains; indoor pools are also an option at one of three community centers in the city.
The monarch butterfly is a milkweek butterfly found throughout the McAllen city area.
Quinta Mazatlan is a historical Adobe mansion and birding center located in McAllen.
Rose-bellied lizard can be found throughout the McAllen city area.
Firemen's Park has a manmade lake used for fishing by McAllen residents.
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Shopping, entertainment and city-wide events
McAllen is home to several major retail centers, including La Plaza, one of the largest shopping malls in South Texas with 184 stores plus dozens of chain restaurants. Downtown McAllen is a hub for community activities; at its heart is the McAllen Convention Center, an 18.5-acre complex that hosts more than 500 annual events. They include festivals like October’s Fiesta de Palmas that reflect the city’s rich cultural heritage. “We have some of the best Latino festivals with art, music and food,” Rios says. The McAllen Performing Arts Center, a venue for live theater, music and dance, is also part of the entertainment complex. The largest holiday parade in Texas takes place in McAllen, a night of illuminated floats, celebrity hosts, bands and a festival in Municipal Park.
The McAllen Public Library was located on Main Street before closing in 2011 and reopening in a much larger building north of downtown. “It used to be a Walmart, and then the city bought it, and now it has this ultra-modern design,” Rios says, noting that it’s the largest one-story library in the country. The library is a community hub and hosts a Saturday farmers market.
Mercado Food Hall has a grand selection of locally McAllen owned restaurants.
Custom cowboy hat shops and apparel are popular throughout the downtown McAllen area.
La Placita McAllen Heritage Center is located in downtown McAllen.
Downtown McAllen has a thriving population of 144,000 as of 2023.
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McAllen ISD has its very own award-winning mariachi band
The McAllen Independent School District has over 32 campuses across Hidalgo County and earns an A-minus from Niche. The district’s student-teacher ratio is 15-to-1. “Our cultural offerings are very bolstered in our schools,” Acosta says. “We now have a mariachi group, which performed at Carnegie Hall.” The area also has many private school options, including Montessori schools, Episcopal schools and Catholic schools. For higher education, the South Texas College Pecan Campus is a local community school offering two-year programs.
The Bulldog is the official mascot of Hidalgo County's McAllen High School.
La Joya High School hosts grades 9th to 12th in the La Joya, Tx area.
La Joya Palmview High School hosts grades 9th to 12th grade in the La Joya area.
Ann Richards Middle School hosts grades 6th thru 8th grade in the Mission, Tx area.
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Getting in and around the city of McAllen
McAllen is roughly 8 miles from Mexico via the McAllen-Hidalgo International Bridge, a border entry point controlled by U.S. Customs and Border Protection. The city is 60 miles west of Brownsville, and 20 miles farther east is South Padre Island and other beachfront areas along the Gulf of Mexico. McAllen’s main throughways include Interstate 2 and I-690. Although most of the population drives or carpools to work, the city has a public bus system, Metro McAllen. McAllen International Airport, 2 miles from downtown, offers select flights through American Airlines, Aeromexico, Volaris, United, Delta and Allegiant. Hospitals include Mission Regional Medical Center and South Texas Health System McAllen.
McAllen's crime, weather and environmental concerns
The McAllen Police Department reported a 2% decrease in violent crime and a 2.5% decrease in property crime from 2022 to 2023. Border cities are often heavily policed, which can result in lower rates of crime than larger cities such as Fort Worth.
According to the FEMA National Risk Index, Hidalgo County is at a higher risk of loss and hardship after a natural disaster than other areas in the country. Future natural disasters that the county could face are flooding or severe cold weather/snowstorms.
Written By
Corrine Fizer
Photography Contributed By
Mauricio Atilano
Video By
Francesco Basti
Interested in learning more about homes in this area?
Reach out to
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On average, homes in McAllen, TX sell after 81 days on the market compared to the national average of 53 days. The median sale price for homes in McAllen, TX over the last 12 months is $365,990, down 8% from the median home sale price over the previous 12 months.
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Beautifully maintained 4-bedroom, 2-bath home offering 1,978 sq ft of comfortable living space, built in 2017 and located in a highly desirable neighborhood. This home features an open and functional layout with spacious bedrooms and a well-appointed kitchen ideal for everyday living and entertaining. Step outside to your private backyard oasis complete with a sparkling pool and pergola—perfect
Attention Investors: Duplex for Sale in McAllen – Built in 2016! This beautifully maintained duplex offers a spacious open-concept layout with soaring ceilings and abundant natural light—designed for comfortable, modern living. Each unit features: Premium finishes and contemporary fixtures, Granite countertops, Stylish stained concrete flooring throughout, Fully equipped kitchen with stainless
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New construction home built in 2024 featuring 3 bedrooms, 2 bathrooms, and approximately 1,415 square feet of living area. This home offers a functional split-bedroom layout, modern finishes, and energy-efficient construction. Conveniently located near Ware Rd. and Trenton, with quick access to schools, shopping, and major roadways. Property is available through Seller Financing or For Lease
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North McAllen - Beautiful Custom-Built Home, features 4 bedrooms, 2 1/2 baths total living square feet of 2,190 (HCAD) with a 2-car garage. It has granite countertops throughout the home, high decorative ceilings with fans and chandeliers. The windows are covered with Plantation Shutters and tile floors throughout. The home has stainless steel appliances, microwave, gas oven/stove, refrigerator,
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