$687,754Average Value$317Average Price per Sq Ft47Homes For Sale
Williams Bay is a village on the north shore of Geneva Lake
The village of Williams Bay curls along the shoreline of Geneva Lake in an area of Wisconsin long known as a vacation retreat. Starting in the late 1800s, affluent city dwellers built spacious summer homes around the lake, which sits about 90 miles from Chicago and 50 miles from Milwaukee. "The population explodes from Memorial Day to Labor Day," says broker Ryan Simons, owner of Simons Realty Group. In Williams Bay, the population of 3,000 doubles in summer, when seasonal residents and visitors come to town. However, as a small village about 6 miles from the larger city of Lake Geneva, Williams Bay is less touristy than other lakeside communities. "It's a little more quaint," Simons says. "They really try to keep much of the feel that it's had for the last 100 years. It's a great place to raise families."
The village of Williams Bay curls along the shoreline of Geneva Lake in an area of Wisconsin.
Williams Bay boasts an array of spacious summer homes nestled along the serene lakeshore.
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Home age and proximity to the lake are price factors
Housing options include ranch-style homes, Cape Cods and cottages dating from the early to mid-20th century. "Some of the cottages and lake homes have been passed down from generation to generation," Simons says. In recent decades, more contemporary and custom-designed homes have come on the scene. Single-family homes typically range from about $200,000 to $760,000, though spacious waterfront properties can go into the multimillions. "We're seeing the smaller homes are being torn down and larger and larger homes are being built," Simons says. Some subdivisions in Williams Bay have homeowners associations and community amenities like fitness centers and pools. Condos generally run $200,000 to $400,000, though larger units and those on the lake may be over a million.
The lake has flooded in the past, though it's not common. Homes with basements may include sump pumps. The CAP Index Crime Score is 2 out of 10, compared to the national average of 4.
Williams Bay offers charming ranch-style homes with spacious yards.
In recent years, more contemporary and custom-designed homes have come to Williams Bay.
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Recreation and sports around Geneva Lake, including on ice
The shoreline of Geneva Lake forms the southern border of Williams Bay. "They get more tourist traffic, and part of the reason is that the lake is beautiful. It has nice clear water, tour boats and the city of Lake Geneva itself is right on the lake," Simons says. A lakefront path connects Williams Bay Beach, the municipal pier and Edgewater Park, which has a playground and a veterans' memorial. In summer, the lake is popular for swimming and water sports — allowed here more than some nearby lakes. Wintertime features ice skating, ice fishing and snowmobiling, plus plenty of activity at the Skeeter Iceboat Club, which helps the village earn its title as the "Ice Boat Center of the World." The unique vessels sail atop the ice, steered by a metal runner. Other nearby attractions include the Kishwauketoe Nature Conservancy as well as Geneva Lake Country Club and Big Foot Country Club, both private and both offering golf and tennis.
The southern edge of Williams Bay is defined by the scenic shoreline of Geneva Lake, offering residents and visitors stunning waterfront views and direct access to lakeside activities.
Geneva Lake is popular for swimming and water sports.
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Dining and shopping close by or in Lake Geneva and Elkhorn
On the lake, Pier 290 has American cuisine, outdoor dining and live music on Saturdays. Harpoon Willie's, Café Calamari and Lucke's Cantina are some of the other options. "They don't really have chain restaurants," Simons says. Green Grocer has organic and locally produced meat and produce, packaged and bulk items and wine and beer tastings every Saturday. The Williams Bay Farmers Market is held at Edgewater Park on Friday mornings, May through August. Walmart, Aldi and other stores are about 7 miles away in Lake Geneva. Elkhorn, about 7 miles north of Williams Bay, also has an assortment of stores.
Set right on the lake, Pier 290 serves classic American cuisine with the added charm of outdoor dining and live music every Saturday.
Green Grocer features a curated selection of organic and locally sourced meats and produce, along with a wide variety of packaged and bulk goods.
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Mostly car-dependent, with state Routes and Interstate 43
Sidewalks aren't common in car-dependent Williams Bay, though many streets have short blocks and some are curved, so it's walkable and bikeable as far as traffic and speeding not being a serious concern. There's no bus service, but major roads in the area include state Routes 50 and 67, each of which meets Interstate 43 after about 6 miles. The Mercyhealth Walworth Hospital and Medical Center is less than 2 miles away.
One building for elementary and combo middle/high school
Williams Bay School District serves all grades in one building. Williams Bay Elementary School receives a B-minus grade from Niche. Williams Bay Middle/High School, considered a single school, receives a C-plus and B-plus, respectively. Some high school courses convert to college credits from Gateway Technical College or the University of Wisconsin-Oshkosh.
Williams Bay Elementary, Middle & High School share the same building.
Williams Bay Middle/High School, is one school with two rankings: C-plus and B-plus.
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The village has activities and annual events for all ages
The Village of Williams Bay Recreation Department offers numerous activities, such as ping pong socials, self-defense classes, and a meetup for mothers and young children. Outdoor recreation includes a walking club, baseball, a fishing club and flag football. Neighbors come together for annual events like a Fall Festival, a Cinco de Mayo celebration and the Summer Kickoff Bash.
A resort and new residential development planned for Williams Bay
In 2024, the Village of Williams Bay Board approved a proposal for a new lakeside resort on the former campus of George Williams College. Reception from residents was mixed. Plans call for a resort, a 90-acre public nature preserve, an amphitheater and a retreat center. Separately, a residential project, also approved by the board, could bring more than 40 single-family homes to an area about a half mile from the lake.
Written By
Robin Silberman
Photography Contributed By
Brad Davis
Video By
Anne Sheridan
Interested in learning more about homes in this area?
Reach out to
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On average, homes in Williams Bay, WI sell after 74 days on the market compared to the national average of 53 days. The median sale price for homes in Williams Bay, WI over the last 12 months is $490,000, down 9% from the median home sale price over the previous 12 months.
Set in the serene woods of Williams Bay, this turnkey dream home is just moments away from Lake Geneva and Delavan. This inviting retreat unfolds over three spacious levels, featuring a 1st floor with soaring ceilings and expansive windows that frame the natural beauty outside. The main level includes 2 cozy bedrooms and a convenient 1.5 baths, complemented by a laundry room. Venture upstairs to
Set in the serene woods of Williams Bay, this turnkey dream home is just moments away from Lake Geneva and Delavan. This inviting retreat unfolds over three spacious levels, featuring a 1st floor with soaring ceilings and expansive windows that frame the natural beauty outside. The main level includes 2 cozy bedrooms and a convenient 1.5 baths, complemented by a laundry room. Venture upstairs to
Welcome to Dartmouth Woods, an exclusive enclave of 9 homes tucked into 11 acres of greenspace with mature trees and coveted Geneva Lake frontage. Enjoy unparalleled access to the water with your private pier, designed to accommodate both a boat and wave runner, along with an additional buoy. This home makes an impression from the moment you arrive, with timeless curb appeal and captivating lake
Discover this beautifully updated home, conveniently located just a mile from the tranquil Geneva Lake beach in the desirable Lakewood Trails community. At the heart of the home lies an exquisite kitchen that features quartz countertops, custom tile backsplash & center island topped with butcher block. French doors lead into a versatile room, perfect for a dining room or office/den. The primary
Discover this beautifully updated home, conveniently located just a mile from the tranquil Geneva Lake beach in the desirable Lakewood Trails community. At the heart of the home lies an exquisite kitchen that features quartz countertops, custom tile backsplash & center island topped with butcher block. French doors lead into a versatile room, perfect for a dining room or office/den. The primary
Just redone and ready for occupancy! This 2 bedroom, 1 bath upper apartment has lots to be excited about. You are in walking distance to the lake path, beach, dining and entertainment, and schools. Added plus is the community backyard space that has a fire pit as well as your exclusive outdoor space, and you have a full size washer and dryer in the unit. Occupancy can be immediate - must provide
This is a medium-term furnished rental only. Welcome to Beauty in the Bay, a pet-friendly 3BR/2.5BA retreat steps from Geneva Lake. Tucked on a quiet street, it offers both peace and conveniencejust a short walk to beaches, dining, and the Shore Path. Inside, enjoy an open-concept layout with vaulted ceilings, bright windows, and stylish finishes. Two en-suite bedrooms feature spa-style baths,
Walk Score® measures the walkability of any address. Transit Score® measures access to public transit. Bike Score® measures the bikeability of any address. CAP Index provides objective, accurate, and consistent data to help measure, compare, and mitigate crime risks.
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