Franco Ascanio

As President and partner in D’Asign Source, D’Asign Source Botanicals and Coastal Source his primary goals have been to elevate creativity and professionalism within his fields while providing world class customer service. One of his greatest strengths is mentoring his colleagues. He believes in the extraordinary. He firmly trusts through his coaching that his colleagues will be a catalyst in delivering impressive results and achieve professional heights.
His passions & inspiration come from two radically different fields. He derives immense pleasure from the technical precision that is all things audio, visual and automation. This contrasts with his love of the natural plant and landscape world which is best when it is organic and flowing. He is one of the fortunate few who have been able to turn passion into a career. These two great loves provide fuel for his soul, brain, and have never ceased to amaze and excite him since childhood.
On the audio and visual front, he is proud to admit he and his colleagues have designed several components that are produced and sold worldwide. Their firm’s innovative home integration systems have enhanced their clients’ lives and won the firm several awards from industry peers for creativity, design, and innovation. He and his sons have developed a new speaker design that is going into production. A group of his peers believe this innovative design will be an important contribution to the world of outdoor music reproduction.
Franco and his brothers have always been close. Their bond is a unique mix of love and respect. They have worked hard together all their lives to turn their parent’s family business into a recognized leader in residential design/build. There are also no other people whose company he prefers that that of his brothers and their families. They work hard and they play hard in their beautiful backyard, the Florida Keys. Franco cannot imagine a better life.