Lisa's goal as your Jacksonville area Licensed Real Estate Sales Associate is to provide you with a smooth and effortless buying or Selling experience. She runs a successful business by working with only well qualified support staff and affiliates. She will always provide the best quality service through her patience and commitment to her customers goals in the selling and buying of real estate. Lisa does not believe in a pushy sales approach and treats each customer the way she would like to be treated throughout the process. It is her goal to not just sell but help her customers build a foundation of knowledge that will serve them though out their journey in the future of their real estate need for a lifetime. Lisa realizes her commitment and patience to performing her job is not typical for most realtors. She is honest and forth right and present options to customers. She considers herself not just a sales associate, but an advisor that guides her customers in making the best possible decisions for themselves at the time while keeping future goals in mind. It is not her aim to sell you on a home but to build a lifetime relationship. When she lists a home she uses market knowledge to price properly, respecting the goals of her clients. She works diligently to get their home sold helping them on to the next phase of their life plans. Lisa has an excellent area awareness having lived in Jacksonville for over 30 years. She has raised three now adult children and have knowledge of both the private and public-school systems in Duval and St Johns counties. Her husband is a Jacksonville native and USNR (retired), so she also has an understanding of military moves as a Navy wife herself. Her husband David Mordecai is also a local Mortgage Loan Officer and living with him has given her excellent product knowledge in that area as well. Lisa hopes if you are looking to buy or sell a home you will allow her to be your KEY to the BEST ADDRESSES!