$298,771Average Value$143Average Price per Sq Ft33Homes For Sale
A colorful city along the Coosa River
Rainbow City's colorful name comes from the four-lane highway that runs through it, Rainbow Drive. The growing city of roughly 10,000 sits along the Coosa River south of Gadsden in Northeast Alabama. Residents live in Rainbow City for its suburban character and well-maintained housing. “It’s growing quickly right now,” says Scott Hindsman, the owner of Impact Realty, originally from the area. “They’ve got leadership with a great vision. They’re working to attract industry and new retail.”
Rainbow Drive is a four lane highway that is the main economic corridor of Rainbow City, Alabama.
The Coosa River is the main natural feature of Rainbow City and is a source of economic and recreational benifits.
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Rainbow City's suburban housing
The median home price in Rainbow City is roughly $260,000, higher than Gadsden but similar to Southside, opposite Rainbow City across the Coosa River. Properties closer to the city's center often feature a more suburban style, as ranch or new traditional homes sit on smaller lots with neighbors nearby. In the more rural areas, larger Craftsman or Colonial-influenced houses generally have more expansive lots, sometimes fronting the river.
Ranch style homes are one of the most common styles in Rainbow City, Alabama.
Most of the newer construction homes in Rainbow City are in the New Traditional Style.
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Recreation on the Coosa River
Residents of Rainbow City can utilize the Coosa River for recreation. Rainbow Landing offers a boat slip, a fishing pier and pavilions for picnics. “The Coosa River is really a recreational piece of water,” Hindsman says. “There’s boating and skiing. The area has attracted a few big fishing tournaments. Rainbow City has several boat slips.” Rainbow City Park has a small playground and courts for pickleball and tennis. Along Rainbow Drive, the Vivian Lee Maddox Sports Complex has five baseball fields, four multipurpose fields for soccer or lacrosse and a walking path.
Vivian Lee Maddox Sports Complex in Rainbow City, Alabama has several baseball diamonds and soccer fields.
Rainbow Landing provides a great place for residents of Rainbow City to fish in the Coosa River or launch their boats.
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Jobs in nearby Gadsden
Rainbow City sits directly south of Gadsden. The area was once a hub for manufacturing, and while some of these jobs have left, the industry is still one of the largest employers for Rainbow City residents. The two medical centers in Gadsden are also significant employers. Residents in Rainbow City typically drive to their destinations, with Interstates 59 and 759 nearby. I-59 leads nearly 60 miles to Birmingham, which has the nearest commercial airport. Travelers will often drive 120 miles to the Atlanta airport, as it offers over 200 direct flights.
Gadsden Medical Center is the closest hospital for the residents of Rainbow City.
Interstate 59 connects Rainbow City to Huntsville, Birmingham, and Chattanooga.
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Education at Etowah County Schools
Students in Rainbow City can attend school in the Etowah County Schools district, which receives a B grade from Niche. The city is zoned to John S. Jones Elementary, which gets an A, and Rainbow Middle School and Southside High School, each receiving a B. Westbrook Christian School is a private option within the city and earns a B grade for its K-12 education.
John S. Jones Elementary serves the grades of kindergarten through 5th for students in Rainbow City, Alabama.
Full campus of Rainbow City Middle School, a public secondary school in Rainbow City, Alabama.
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Shopping and dining on Rainbow Drive
The intersection of Rainbow Drive and Grand Avenue is the center of Rainbow City, with shopping centers like Rainbow Crossing and The Village. Rainbow Drive offers more fast-food restaurants and grocery stores throughout the rest of the city, especially driving towards Gadsden.
There are several national chain restaurants long Rainbow Highway in Rainbow City, Alabama.
Publix is the main grocery store for the citizens of Rainbow City, Alabama.
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The Rainbow City Farmers Market and other events
While residents often head into Gadsden for community gatherings, Rainbow City has its own events. The Rainbow City Farmers Market is held on Monday and Wednesday mornings during the warmer months and is well attended by locals.
Crime rates and climate
According to FBI data, the Rainbow City Police Department reports lower rates of violent crimes and property crimes than the national and state figures. Both rates have been steady over the past five years.
Like the rest of the Deep South, Rainbow City experiences hot, humid summers and cool winters. During summer, severe storms are more common, and the heat index can reach more than 100 degrees.
Written By
Brendan Doyle
Photography Contributed By
Tommy Daspit
Video By
Drew Webster
Interested in learning more about homes in this area?
Reach out to
Laura Walden,
an experienced agent in this area.
On average, homes in Rainbow City, AL sell after 82 days on the market compared to the national average of 53 days. The median sale price for homes in Rainbow City, AL over the last 12 months is $245,000, down 7% from the median home sale price over the previous 12 months.
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