Troy Lucero is a Founding Partner and Director of Multifamily Investments at Highlight Real Estate Group, affiliated with Equity Union Commercial. Troy leads a team that has closed more than $350 million in apartment and multifamily sales across Los Angeles, working alongside business partner Josh Kaplan to serve long-term owners and private investors throughout Metro LA.
For over 15 years, Highlight Multifamily Group has built a reputation among independent, mom and pop apartment owners as a brokerage that thinks like owners because they are owners. Troy's practice covers the full transaction lifecycle: property valuations and broker opinions of value, apartment building sales, rent-controlled property transactions, value-add positioning, and 1031 exchange advisory.
Troy's approach centers on honest pricing, clear guidance, and hands-on execution from first conversation through close of escrow. Whether advising a seller weighing the market for the first time or guiding an experienced investor through a complex exchange, Troy provides straight answers backed by data and results.
Based in the Los Angeles metro area, Troy specializes in apartment building investment sales and works directly with owners considering a sale, refinance, or long-term hold strategy.
Home Types:
Multifamily, Lot/Land
Languages Spoken:
English, Spanish
Education:
B.S., Finance — California State University, Northridge
