Denison is a major destination for jobs and activities in North Texas
Denison is front and center amid the growth of North Texas. It is a premier destination for homebuilders and job seekers along the U.S. Highway 75 corridor on the northern edge of the Dallas-Fort Worth Metroplex, one of the fastest-growing regions in the country. The city features an award-winning, historic downtown district and vast recreational opportunities, a combination that offers a distinct and appealing quality of life.
Downtown Denison is the home of over 200 independently owned businesses.
Downtown Denison is known for its many locally owned business on Main Street.
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Growing economy includes development of nearby Texas Instruments plant
Growth on the northern edge of the Metroplex and economic opportunity go hand in hand. A revitalized downtown and the presence of Lake Texoma have contributed greatly to the expansion of the city’s economy, which has traditionally been based around manufacturing and healthcare. Texoma Medical Center is Denison’s largest employer. The economy and the population will soon get an additional boost from the Texas Instruments semiconductor manufacturing plant in neighboring Sherman. The project is in the early phases of development. It is expected to generate thousands of jobs that will attract highly skilled workers. “They’ve got some of it done … and they’re going to continue building for the next 5-10 years,” says Grant Gilbert of Dean Gilbert Realtors in Sherman. “They’re not anywhere close to being done.”
New tract homes have transformed the residential landscape
The Denison-Sherman metro area ranks third in the nation in new construction per capita, as a growing collection of contemporary homes, most in planned developments, has transformed the city’s residential landscape. “We’ve ended up with a ton of tract homes, so it’s a buyer’s market,” Gilbert says. The expansion shows no signs of slowing, with new projects planned. The most notable is Preston Harbor on Lake Texoma. Officials have broken ground on the $6 billion project, which will be developed over 10 years. Plans call for thousands of homes and multifamily units to be built across more than 3,000 acres in the city’s northwest corner. The city’s oldest homes date to the 19th century. Large Victorians and Colonial Revival homes stand out among the historic offerings in the heart of town. Other classic styles along Denison’s tree-filled streets include cozy cottages and Craftsman bungalows. Ranch-style homes and other midcentury designs are prominent, and acreage homes are common outside the city limits. Homebuyers have plenty of sizes, styles and price points from which to choose. Prices typically range from under $100,000 to more than $1 million, and the median sales price is $250,000. “There’s so much on the market that if a home isn’t priced right, you can find a home that is priced right,” Gilbert says.
Denison is the birthplace of the 34th U.S. President, Dwight D. Eisenhower.
Located in Denison, this is the home that President Eisenhower was born at in 1890.
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Popular restaurants and events in the city's award-winning downtown
Downtown Denison won the 2025 Great American Main Street Award from Main Street America, and early in 2026, it received the inaugural President’s Award for Best Texas Downtown. Revitalization began in 2016, and the long-running efforts resulted in the development of a charming, walkable district that is the heart of the community. “The city has done a great job of cleaning up downtown. There are all sorts of businesses and restaurants. It’s a pretty lively place,” Gilbert says. More than 200 local businesses serve the varying needs of a growing population. Residents have access to everything from cafes to brewpubs to upscale restaurants to contemporary entertainment venues. Gilbert says his favorite dining destination is Emily’s Kitchen, a contemporary twist on Tex-Mex. Downtown is also the center of community activity. Seasonal events include concerts and farmers markets, while signature annual celebrations include the Doc Holliday Festival and Fourth of July fireworks.
Downtown Denison has one of the largest main streets in Texas.
Lake Texoma a center of recreational activity, housing growth
Development around the lake is the centerpiece of efforts to make Denison a lifestyle destination. Lake Texoma is one of the largest reservoirs in the United States. It is known for fishing, especially striped bass. It is also a popular spot for boating, hiking and camping. Featured nearby lakeside attractions include Eisenhower State Park and Island View Park, known for its sandy beach. Denison offers plenty of additional recreation. Highlights include:
Waterloo Lake Regional Park, which offers fishing, bike trails, athletic fields and more
Texhoma Health Foundation Park, the main home of organized youth baseball and softball
Munson Park, where an 18-hole disc golf course anchors a variety of athletic amenities
Heritage Park, a downtown green space that serves as the city’s premier event venue
Residents enjoy boating on Lake Texoma.
Lake Texoma offers sandy beaches.
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Denison Independent School District is highly rated
The city is served by the highly rated Denison Independent School District. There are five elementary schools, which feed into an intermediate school, a middle school and Denison High School. Pathways High is a public alternative school. Denison ISD allows students to apply for transfers into and out of the district.
Denison High School is part of the highly rated Denison Independent School District.
Munson Stadium is home of the Denison Yellow Jackets.
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Convenient commutes to Sherman and other cities along U.S. Highway 75
U.S. 75, the region’s main connector, runs through Denison. It provides direct commutes south to cities such as Sherman, McKinney, Plano and Dallas, which is about 75 miles away. McKinney, about 45 miles away, is home to a national airport that is set to open a passenger terminal and begin commercial flights by early 2027.
Written By
Matt Pallister
Photography Contributed By
Aaron Fisher
Video By
Houston Knight
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On average, homes in Denison, TX sell after 85 days on the market compared to the national average of 54 days. The median sale price for homes in Denison, TX over the last 12 months is $247,000, down 1% from the median home sale price over the previous 12 months.
Beautiful one-story 4 bedrooms, 3 full bath located in Destination Denison, Texas. Built by award-winning Highland Homes, adjacent to Texoma Health Foundation Park. Enjoy the convenience of living near walking trails, baseball, soccer, splash park, and covered picnic tables. The spacious living area opens to a well-quipped kitchen with a large island perfect for entertaining. High ceilings and
Welcome to 230 Frosty Hollow Rd in Denison, TX-an exquisitely renovated Modern Rustic nestled on almost three tranquil, wooded acres. This property seamlessly blends rugged allure with contemporary luxury, crafting a serene sanctuary enveloped by the natural world. Upon arrival, the expansive covered front and rear porches establish a sophisticated ambiance-perfect for savoring morning coffee,
MLS# 21168494 - Built by Imagination Homes - Ready Now! ~ Imagination Homes presents The Chorus — a spacious and functional single-story home with 4 bedrooms, 2 bathrooms, and 2,056 sq. ft. of beautifully designed living space. Step into an inviting open-concept layout that seamlessly blends everyday comfort with thoughtful design. The heart of the home is the expansive family room, which flows
Exceptional 5,216 SQFT CUSTOM ESTATE on 1.5 Acres in Denison, TX Custom estate crafted by a MASTER BUILDER for his own residence—every inch showcasing unmatched craftsmanship & thoughtful design. Set on 1.519 manicured acres surrounded by mature trees. Step inside to a dramatic GRAND FOYER with custom elevated spiral staircase & HAND-SCRAPED HARDWOOD floors. Expansive floor plan includes 2 living
New to the Market in one of Denison's most desirable neighborhoods! This 3BR, 2BA home sits on an oversized lot with plenty of room for indoor and outdoor living. The kitchen offers leathered granite countertops, stylish ceramic tile backsplash, SS single bowl sink, designer faucet and large pantry. The primary suite boasts a large walk-in closet and bath with separate shower and soaker tub.
Fully renovated 2-bedroom, 1-bathroom home situated on a large lot in a quiet neighborhood. The property features a spacious shop with electricity, ideal for an indoor workshop or additional storage, and is move-in ready.
Nestled on a beautiful tree shaded corner lot in the desirable Royal Ridge Addition, this classic 1976 home blends timeless 1970s architecture with modern comfort and updates throughout. Step inside to find soaring vaulted ceilings and high windows in the warm, paneled den centered around a gas-log fireplace. The home offers 4 bedrooms and 3.5 baths, including a flexible front bedroom that can
This spacious 3-bedroom, 3-bath home is set on 1.7 acres with a great layout for everyday living and entertaining. The primary suite features a large ensuite bath with a separate shower and soaking tub. In addition to the 3 bedrooms, the home includes a dedicated office, which can be a 4th bedroom, a game room that can be converted to a separate living space with ensuite bath, and a comfortable
Conveniently located in the desirable Denison area. 105 N Wood Ave, offers a prime opportunity for a first-time homebuyer or retiree seeking a peaceful lifestyle. Recently updated and freshly painted, this home features a new stove and oven, a breakfast area, and a kitchen ready for the discerning cook. There is a spacious living area, and oversized well maintained backyard with new landscaping,
Luxury One-Story Estate with Resort-Style Outdoor Living & Expansive Shop and Unfinished Bonus Room.Situated in a quiet, gated community near Hwy 75, TMC Hospital, and shopping, this exceptional one-story home offers refined craftsmanship, energy-efficient construction, and remarkable versatility. Solid oak hand-scraped wood floors, custom cabinetry, and natural stone surfaces elevate the
Great home on a lovely neighborhood.House has been updated and is ready for a new family.Freshly painted, new flooring, new kitchen including granite countertops, and stainless-steel appliances, new HVAC system, updated bathrooms, new carpet, new doors, all you need to call this house Home.
A real deal for the smart shopper. It's so cute, with many updates already done. You will love the kitchen, updated windows, updated insulated siding, soffit & facia. The updated flooring & fixtures are some of the recent changes. An 8ft. privacy fence & updated laundry room added in 2021. This adorable 2BR, 1BA is near downtown Denison and just minutes to lake Texoma. Oversized outdoor deck for
Located just off the corner of Fairbanks and Day Street, this well-positioned home sits in one of Denison’s most established and desirable neighborhoods. The setting offers a balance many buyers are looking for quiet residential streets with quick access to the heart of the city.Historic downtown Denison is only minutes away, where local restaurants, community events, and small-town character
Nestled on 1.5 acres of picturesque land, this enchanting family home exudes warmth and character. Boasting 3 cozy bedrooms, 2 full baths, 2 inviting living areas, and a charming craft room or study, it is the perfect balance of comfort and functionality. Experience the tranquility of this private oasis, surrounded by nature and serenity, making it the perfect retreat from the bustling outside
Seller willing to offer concessions or financing incentives! Your luxury lifestyle awaits with this incredibly well cared for brick estate in Summit Oaks, Denison's sought-after gated community halfway between downtown Denison and Pottsboro - just minutes from lake Texoma. No detail was spared in the design of this sprawling brick 5 bed, 6 bath house on a hill. Impeccable craftsmanship shines
Three bedroom duplex is located just off highway 75 and just a short drive away to downtown Denison, THF park, and Sherman Town Center. Tucked away on a smaller street away from heavy traffic but just close enough to get anywhere you need to. The one car garage gives you plenty of space to park your car out of the weather or for additional storage. The living room is located on the first floor
Discover the perfect blend of comfort and style in this charming new build with an open floor plan and meticulous attention to detail. The seamless flow from the living room to the kitchen and dining area creates a spacious and inviting atmosphere, perfect for both daily living and entertaining. Each bedroom features a generous walk-in closet, providing ample storage space and adding a touch of
**Nurses, EMS, Fire & Police save 50% on first & last months rent for qualified applicants.Have you been searching everywhere for a lovely teal house to call your home?! Look no further!! This 3br, 2bath abode offers floor-to-ceiling renovations that everyone can enjoy. This spacious kitchen offers tons of cabinet storage, extended granite countertops, SS appliances; making this the perfect
Fully renovated 2-bedroom, 1-bathroom home situated on a large lot in a quiet neighborhood. The property features a spacious shop with electricity, ideal for an indoor workshop or additional storage, and is move-in ready. Section 8 and housing vouchers welcome.
Beautifully renovated 2 bed, 1.5 bath in the heart of Denison! This completely fenced-in & renovated 1920's home is move-in ready. After stepping up to a large covered front porch and walking through the front door, you will be greeted by tall ceilings, large windows and tons of natural sunlight. The spacious living areas are bright and light. Adjacent to the living room is a large flex room that
This functional and affordable rental offers simple living with durable finishes throughout. The interior features wood-look vinyl flooring for easy maintenance and a neutral color palette that suits a variety of styles. Natural light fills the living area through well-placed windows, creating a bright and welcoming space.The layout provides flexibility for living and dining arrangements,
This studio apartment offers a simple, efficient living space ideal for low-maintenance living. The open-concept layout combines living and sleeping areas into one functional space, complemented by a bathroom featuring a stand-up shower. Designed for simplicity and convenience, this unit is well suited for individuals seeking an affordable, easy-to-maintain home in a compact footprint.
This studio apartment offers a simple, efficient living space ideal for low-maintenance living. The open-concept layout combines living and sleeping areas into one functional space, complemented by a bathroom featuring a stand-up shower. Designed for simplicity and convenience, this unit is well suited for individuals seeking an affordable, easy-to-maintain home in a compact footprint.
Charming 2 bedroom rental featuring beautiful real hardwood floors throughout and a spacious, functional kitchen with ample cabinet and counter space. The inviting layout offers comfortable living. Conveniently located near major highway routes, providing easy access for commuting, shopping, and dining. This home combines classic character with everyday convenience—an excellent option for those
Spacious 3-bedroom rental home situated on a desirable corner lot with mature trees. This property features real hardwood floors throughout, a large living room, and an open, functional kitchen with plenty of space for everyday living. All appliances are included for added convenience. The home offers a side-entry garage, chain-link fenced yard, and ample outdoor space. Convenient layout with
This beautifully designed 3-bedroom, 3-bathroom home is just minutes from Lake Texoma and the charm of downtown Denison, offering the perfect balance of location and style. Step inside to a bright, open floor plan with durable stained concrete floors, ideal for easy maintenance and everyday living. The spacious kitchen features a granite island, perfect for hosting or just making weeknight meals
Luxurious 5-Bedroom, 3-Story Stone-Front Estate with Outdoor Entertainment Oasis in Denison, TXFULLY FURNISHED Step into refined living and expansive comfort at 1026 FM 131, Denison, TX 75020 — a fully furnished 5 bedroom 3.5 bathroom masterpiece nestled on a spacious park-like lawn framed by mature trees. With its stone front exterior and inviting green approach, this home offers an
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