Maui's hub for paniolo culture
Close to Maui’s refreshing rain belt, Makawao is a culturally unique community on the outer slopes of the Haleakala volcano. Its Old West-style downtown and long-running annual rodeo pay homage to the legacy of Hawaiian cowboys, or paniolo. Locals frequently ride horses down the town’s row of century-old false-front buildings, transporting Makawao back in time. “It’s off-the-beaten-path Upcountry living,” says Makawao-born Realtor Jordan Kamikawa of Hawaii Life Realty. She adds that it’s ideal “for those who love the beach but want to come home to a greener, cooler climate.” Fourteen-year resident Sam Zender says it’s a place where “everybody knows everybody. It has an ohana feeling.”
From galleries to donuts on a stick
Baldwin Avenue is Makawao’s main drag, lined with long-running, locally owned businesses. Residents visiting Baldwin Avenue can quickly run errands at stops like Rodeo General Store. “People can do basic grocery shopping there,” Zender says. “They also have a lot of prepared foods and a deli counter.” Across the street is Komoda Store and Bakery, which has operated since 1916. Going here for a cream puff or a kebab-like donut stick “was the best treat you could get as a kid growing up in Makawao,” Kamikawa says. “There’s always a line, and they’ve managed to make this stick of glazed donuts one of the most popular and unique treats on Maui.” Downtown Makawao is also home to multiple galleries where glass blowers, painters and other artists demonstrate their craft.
A three-day annual rodeo
Independence Day is a spectacle in Makawao. First, a parade down Baldwin Avenue features local paniolo astride their trusty steeds. They then head about 1 mile south of town to feature in the three-day Makawao Rodeo. It’s the only event of its kind on the island and has been a local tradition for over 50 years. “People come from all over Maui and fill the stadium risers at Oskie Rice Arena to watch roping and bull-riding in celebration of the surviving paniolo culture,” Kamikawa says. The rodeo often treats spectators to live music after hours of roping, riding and racing.
"If something comes up, it goes fast."
Nearly 8,000 people live in and around downtown Makawao, generally in single-family homes from the mid-to-late 1900s. While these tend to be significantly smaller than the typical U.S. abode, they’re worth more than double the average national property value. “It’s hard to get into,” Zender says of the local housing market. “Not a lot sells, though if something comes up, it goes fast.” Ranch-style and coastal contemporary homes are common in central Makawao. Custom homes and newer Craftsman builds appear farther from Baldwin Avenue. Price tags start at around $550,000 for two-bedroom 1940s ramblers needing extensive updates. The average homebuyer will spend just over $1 million, which could buy a three-bedroom 2021 Craftsman house. Meanwhile, four-bedroom custom builds on multiple acres typically cost $2 million and up.
Art classes, athletic fields and airy trails
Though Maui’s natural beauty surrounds Makawao, locals don’t need to venture out of town to enjoy the outdoors. Eddie Tam Memorial Center features a sprawling mass of outdoor athletic facilities for baseball, soccer, tennis and basketball. It’s anchored by an indoor gymnasium equipped for rainy-day basketball games. Two miles outside town, Makawao Forest Reserve features several miles of cool-aired trails winding beneath eucalyptus and pine trees. About 1 mile in the opposite direction, more creatively inclined locals can explore and grow their talents at Huo No’eau Visual Arts Center. Since 1934, this community organization has operated public studios with professional-grade equipment for budding and seasoned artists. It also hosts frequent lectures, workshops, exhibitions and other events.
Three public schools within 3 miles
Students in Makawao attend three public schools within 3 miles of Balwin Avenue. Makawao Elementary School operates just off the main drag, welcoming over 500 students from prekindergarten through fifth grade. It has a B-minus score from Niche, while the nearby Kalama Intermediate School has a C-plus. King Kekaulike High School, rated a B-plus, has a 50-acre campus at the feet of Haleakala. Its 1,167 students can participate in the Hawaiian Language Immersion Program, among other educational tracks.
More dining and retail in Kahului
Locals needing to conduct large grocery hauls or other errands often head west to Kahului. This seaside town is about 10 miles west, typically a 20-minute drive. Buses also take Makawao residents to Kahului, with rides lasting about 30 minutes.
Written By
John Battiston
Photography Contributed By
Paul Peck
